Project Create an identity and web experience for Ethos, a leading loyalty platform for brands that want to deliver exciting customer benefits. Outcome In our exploration, the concept that stuck out the most was creating surreal landscapes where a brand’s product lives. We aimed to create these monumental moments. From there the font, colour and … Read more
Project Create a digital experience on Ceros (a content creation platform), which highlights door-to-door fundraisers, their mission and he donations they bring in. Outcome Using the platform Ceros, I explored functionality within its constraints. I experimented with animations and light transitions to help guide the reader. Adding an interactive survey was deceptively challenging, but rewarding … Read more
Project Canada’s LGBT+ Chamber of Commerce (CGLCC) advocates for the over 28,000 LGBT+ owned and operated businesses in Canada. Outcome From the very beginning, it was important that the brand have this contrast of hard and soft elements. The hardness came from a sturdy yet angular san serif GT Flexa. The softness would come from … Read more